The Woohoo Blog

Who loves a good stat? Cool because we are about to throw a really heavy one at you... There over 80 000 synthetic chemicals available for use in everyday products. A mere 2% have been assessed for safety.

  • 2 min read

Hey, going to sauna is nothing new. Heck - the Finns have been doing for thousands of years.

But it is healthy? Or is just a fun idea some Finnish people had after few vodkas?

  • 2 min read
Deodorants and antiperspirants are NOT the same thing - there are some pretty big differences and the most important is that antiperspirants contain aluminium.
  • 2 min read

Ever felt like on some days you smell worse than on others, like your armpits are giving off a whiff that would outlast religion? Well that smell is not imaginary like Mr Snuffleupagus – there are things you do in your everyday life that can make your B.O. (body odour) super-strength.

  • 2 min read

Sweating is not a problem. It’s something we should not be trying to stop.

YES - we get that having big sweat circles during wedding photos or when catching public transport is not the best look, but that doesn’t mean we should feel ashamed and try to stop it.

  • 3 min read

Do you have armpits? Yes? Then today we have an important tale for you.

It’s the story of a self-confessed smelly cosmetic formulator with very sensitive skin who managed to create a deodorant that’s rewriting the natural deodorant rulebook.

  • 4 min read

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