Way back in 2015, when Woohoo Body was just a wee armpit-saving start-up, we launched our very first product: a natural deodorant paste. It was buttery, effective, award-winning (Urban lovers, we see you), and quickly became a cult fave.
Then we heard from a different kind of pit person. One who said, “I love Woohoo, but I don’t want to finger-swipe my deodorant, thanks.”
So, we whipped up our natural deodorant sticks. Same stink-busting mission. Same BO-busting active ingredients. But different formulas, different textures and a different way to get fresh.
And today we’re answering one of our most commonly asked questions: Deodorant vs Paste - which one is right for me?
Are the sticks and pastes the same formula in different packaging?
Nope! Our pastes and sticks may seem like twins, but they’re more like quirky siblings with shared values and wildly different personalities.
Our deodorant pastes contain more Shea butter than the sticks. This gives the paste a buttery texture that melts easily when rubbed between your fingertips to apply like a moisturiser.
On the other hand, our sticks have a firmer, waxier texture and contain slightly more deodorising ingredients. The reason for the higher amount of active ingredients (like bicarb soda or magnesium) is that we designed the sticks for you to use a bit less product than the pastes.
Here’s what makes each of our natural deodorants unique:
💚 Pastes: The OG Woohoo Heroes
Packaged in aluminium tins and loaded with shea buttery goodness, our deodorant pastes are:
- Creamy, soft and moisturiser-like
- Easy to apply by hand (or should we say fingertip to pit!)
- A pea-sized amount under each armpit is all you need for max BO-busting goodness
- Now smoother than ever thanks to Polyglyceryl-3 Tetrastearate, which helps prevent those occasional lumps caused by temperature swings
- Available in regular, sensitive and extra-strength options
💚 Sticks: No-Mess, No-Stress Freshness
Packaged in push-up compostable cardboard tubes, our sticks are:
- Slightly firmer, drier and waxier by design (but still incredibly smooth)
- Perfect if you’d rather not touch your pits (we get it)
- Simply swipe a couple of times under your arms and away you go
- Now glides on smoother thanks to new jojoba esters & rice bran wax
- Easier to push up than ever — no more stuck sticks! Especially with our Refillable Deodorant Cases
Plus, both our natural deodorant sticks AND pastes have been upgraded with boosted ultra-fine magnesium sourced from the sea, zinc ricinoleate and bamboo powder for even more powerful stink protection + absorbency.
So which one is for you?
Honestly? It’s all about personal preference.
If you love that hands-on feel, our pastes gives you soft, spreadable coverage with a skincare vibe. Bonus: it gets you up close and personal with your lymph nodes and we all know a good lymph massage does wonders for the body.
If you prefer a no-fuss swipe-and-go routine, the sticks are your go-to. No hands, no hassle. Same stellar performance.
Strength Guide (Updated!)
Our natural deodorants now fall into these categories:
A note on our packaging
Our stick packaging are the same plastic-free cardboard tubes. But our paste tins are going a little old-school, back to printed labels rather than fancy custom tins.
Why? Because custom tins require 10,000 MOQ (minimum order quantity!) and our budget is busy making your better formulas. Don’t worry though, they’re still as planet-friendly as possible!
Our deodorant pastes and sticks are still:
- 100% natural
- 100% effective
- 100% pit-loving and plastic-free
They just got even better.
So whether you’re a swipe-and-go kinda human or a finger-in-the-tin ritualist, we’ve got you and your glorious pits covered.
