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star iconOver 9,000 reviews

Over 1/2 million happy armpits

100% effective, 110% fun natural deodorant & skincare

Clean ingredients ~ Aluminium free

star iconOver 9,000 reviews

Over 1/2 million happy armpits

100% effective, 110% fun natural deodorant & skincare

Clean ingredients ~ Aluminium free

star iconOver 9,000 reviews

Over 1/2 million happy armpits

100% effective, 110% fun natural deodorant & skincare

Clean ingredients ~ Aluminium free

star iconOver 9,000 reviews

Over 1/2 million happy armpits

100% effective, 110% fun natural deodorant & skincare

Clean ingredients ~ Aluminium free

star iconOver 9,000 reviews

Over 1/2 million happy armpits

100% effective, 110% fun natural deodorant & skincare

Clean ingredients ~ Aluminium free

star iconOver 9,000 reviews

Over 1/2 million happy armpits

100% effective, 110% fun natural deodorant & skincare

Clean ingredients ~ Aluminium free

star iconOver 9,000 reviews

Over 1/2 million happy armpits

100% effective, 110% fun natural deodorant & skincare

Clean ingredients ~ Aluminium free

star iconOver 9,000 reviews

Over 1/2 million happy armpits

100% effective, 110% fun natural deodorant & skincare

Clean ingredients ~ Aluminium free

star iconOver 9,000 reviews

Over 1/2 million happy armpits

100% effective, 110% fun natural deodorant & skincare

Clean ingredients ~ Aluminium free

Award Winning

Woohoo All Natural Deodorant Paste (Urban) 60g

4.8
Rated 4.8 out of 5 stars
552 Reviews

Bonus Offer: Buy 6 Deodorants, Save 20% (t&c apply)

  • WINNER - Best Natural Deodorant 2017
  • 100.0% natural
  • Regular
  • Men, Teens, Women,
  • Sophisticated florals
  • 100% recyclable tin (plastic free)
  • Learn more
Free Aussie shipping over $75 + Free 90 day returns + Zero odour guarantee + Zero irritation guarantee

We accept:

Afterpay PayPal Apple Pay Google Pay Shop Pay Visa Mastercard American Express

Ditch the antiperspirant and get your sweat on with the award winning original Woohoo Urban. It's 100% natural, healthy, sensitive skin friendly and IT JUST WORKS (... ALL day). The deodorant you’ve been waiting for.

  • The Made Safe accreditation is a Safe Cosmetics Australia certification that demonstrates our healthy ingredient philosophy and commitment to reducing toxicity.
  • The Toxic Free accreditation confirms that our creations are 100% free from any ingredient on the Safe Cosmetics Australia toxic free hotlist.
  • The Allergy Certified accreditation means that we do not use any chemicals known to cause allergies in this formula (certified by Safe Cosmetics Australia).
  • Vegan
  • Australian made and owned
  • Not tested on animals
  • We're proud members of 1% for the Planet, donating 1% of our wholesale sales to helping the planet.
  • By supporting rePurpose Global to remove twice as much nature-bound plastic waste as our packaging creates, Woohoo Body is officially certified Plastic Negative. Learn more.

Anybody else remember busting out some dance moves to C+C Music Factory? “Come on let's sweat (sweat sweat) baby…. Everybody Dance Now!”

They had right idea. Getting your “sweat on” has its benefits, and it isn’t something we should be stopping with aluminium filled antiperspirants.

Fun Sweaty Fact #1 – Your sweat doesn’t actually smell. What causes BO (body odour) is the bacteria that start munching on proteins in the sweat. They break down the proteins into acids and that’s what smells.

Why we should we sweat with pride

Sweating is normal and healthy. These are just some of the good things that sweating does for your body:

  • Cooling you down and preventing overheating
  • May help to expel toxins such as BPA, phthalates and heavy metals
  • Kills bacteria and viruses than can’t live in temperatures above 37C
  • Keeps pores clear
  • Reduces your chance of kidney stones
  • May help to fight skin infections

So it is pretty cool stuff, and it makes you think “why you would want to stop it?” Especially if you could sweat without the fear of stinky-ness.

Fun Sweaty Fact #2 – Women have more sweat glands than men. But the men’s are more active and that is why they sweat more.

Deodorants vs Antiperspirants

Deodorants and Antiperspirants are not the same thing.

Antiperspirants use aluminium salts to either block, close or clog your pores to prevent you from sweating. In Australia they are classed and regulated as therapeutic goods because they alter your body’s normal function.

Deodorants don’t interfere with you pores or glands. They still let you sweat. Deodorants work by creating an environment on your skin that prevents bacteria from having a wild party stinking up the joint.

Fun Sweaty Fact #3 – Stress sweat smells worse than exercise sweat. This is because it comes from different glands where the sweat has a higher percentage of proteins and fats compared to exercise sweat. The bacteria go nuts for the extra protein and fats and gorge on it like its Christmas dinner.

The problem with aluminium salts

Aluminium chloride, aluminium zirconium, aluminium chlorohydrate and aluminium hydroxybromide are all commonly used in antiperspirants. Aluminium is not normally found in your body so a big red flag is raised when researchers find it in our tissue. It shows that our body absorbs aluminium.

Aluminium is a neurotoxin and it has links to some serious health concerns. The jury is still out on this research, but we'd rather be safe than sorry. Aluminium has also been found to disrupt your endocrine system by mimicking the hormone estrogen, which is more cause for concern.

It’s also the culprit for staining your clothes yellow!

So as you can see, it’s important to embrace the sweat and ditch antiperspirants.

But we understand that no one wants to go around smelling like you have been camping for a week without showers. That is why we have created a 100% natural deodorant that's aluminium free but still obliterates odour all day.

The problem with bicarb soda in deodorants

When it comes to deodorant pastes irritated skin is a big concern because bicarb soda can really be uncomfortable for some. Bicarb is amazing at stopping B.O. (the dreaded body odour) but too much leaves you with red, itchy armpits. We don’t wish that on anyone.

The reason bicarb soda can be such a problem is because of its very high pH, meaning it's very alkaline. Your skin is slightly acidic with a pH of about 5, so no wonder bicarb can irritate - it's upsetting your skin's pH balance, which means it loses its protective barrier.

Lucky we're incredibly clever and have worked out a way to use bicarb soda without causing irritation, even for sensitive souls. Woohoo! 

Woohoo Urban is pH-adjusted which means that even though we've used bicarb soda in the formula it's still gentle enough for sensitive skin. If you're SUPER DUPER sensitive you might prefer to wear bicarb free Woohoo Mellow, but we've heard from LOTS of people that they can't wear deodorant from other brands but that Woohoo Urban has changed their life. No exaggeration!

Fun Sweaty Fact #4 – Anthropologist Louis Leakey suspects that our body odour comes from our ancient defence system to stop animals from eating us.

Here's what Woohoo fans have had to say (plus there are hundreds more reviews here)...

"No irritation, no body odour smell, happy arm pits"

"I apply in the morning after a shower & throughout the day I didn't experience any BO. I'm quite used to natural deodorants that allow you to perspire and this stuff does its smell-blasting job - very well. With other similar deodorants I have experienced an oily mess when sweating but Happy Skin Care deo paste stays put. Thumbs up!"

"I really appreciated the lack of irritation. With the XXXXXXX one it was good for a while (like a few months) and then began to cause darkness/redness - possibly as moving into cooler months and less lubrication? So far so good with yours. For me, much better stopping BO than XXXXXXX . I've recently also gotten XXXXXXX and yours is more effective than that too."

"It is easy to use, not messy, but most of all it works well, only a small amount required then it's set and forget for the rest of the day because it does its job so well. I love it, would recommend it, and definitely buy it again. It took a little while to get used to the new application, but it's good and long lasting, economical. No white marks on my clothes."

"Kept me smelling fresh all day sometimes after a work out required an extra application but worked amazingly. Minimal wetness but it is winter too but I am quiet active"

"I haven't experienced any irritation or burning with this deo, even when applied directly after shaving - whereas other brands have been a bit rough in texture, even grainy, and can leave my pits feeling raw & inflamed from the bicarb soda & lack of the right nourishing ingredients/ratio"

"I found it to work wonders! I work out at the gym frequently and even then, no bad odor whats so ever. It feels natural on, covers and neutralizers body odor and balances perspiration smells, with the slightest of fragrance emitting, it really does work well and gives peace of mind. I found this deodorant highly effective, in that regard especially."


With clean, dry hands use the tip of your index finger (or spatula/teaspoon) collect to a pea sized amount of deodorant and warm it in your fingertips. Rub it under your arm until it disappears (just like you would a moisturiser). That's it :)

P.S. If you’re used to using an antiperspirant, please remember that this isn’t one! This deodorant works by neutralising odour and keeps you dryer by absorbing moisture, but it DOESN’T block your pores with aluminium to stop you from sweating.

A note about detoxing: It can take a couple of weeks for your body to adjust to this type of deodorant but it’s worth the wait!

100.0% natural
Vegan
Toxin Free

NEW FORMULA (from 7/7/22): Butyrospermum Parkii (Shea) Butter*, Tapioca, Caprylic/Capric Triglyceride (derived from Coconut), Sodium Bicarbonate, Kaolin, Sorbitan Olivate, Triethyl Citrate, Zinc Oxide (non-nano), Tocopherol (Vitamin E), Salvia Officinalis (Sage) Oil, Citrus Aurantium Dulcis (Orange) Peel Oil, Cedrus Atlantica Wood (Cedarwood Atlas) Oil, Lavandula Angustifolia (Lavender) Oil, Cymbopogon Martini (Palmarosa) Oil, Rosa Damascena (Rose) Oil and Vanilla planifolia (Vanilla) Extract. Naturally occurring in essential oils Limonene, Linalool, Geraniol, Farnesol, Eugenol, Citronellol

ORIGINAL FORMULA (to 6/7/22): Butyrospermum Parkii (Shea) Butter*, Cocos Nucifera (Coconut) Oil*, Manihot Esculenta (Tapioca) Root Starch, Sodium Bicarbonate, Kaolin Clay, Isoamyl Laurate, Euphorbia Cerifera Cera (Candelilla) Wax, Triethyl Citrate, Zinc Oxide, Silica, Tocopherol (Vitamin E), Salvia Officinalis (Sage) Oil, Citrus Aurantium Dulcis (Orange) Peel Oil, Cedrus Atlantica Wood (Cedarwood Atlas) Oil, Lavandula Angustifolia (Lavender) Oil, Cymbopogon Martini (Palmarosa) Oil, Rosa Damascena (Rose) Oil and Vanilla planifolia (Vanilla) Extract.

* Certified organic ingredient

Unlike many online brands, we believe in complete transparency so any ingredients list you find on our website is 100% complete. No secrets here!

We promise that you will not find ANY these shady characters in a Woohoo Body product:

  • mineral oils
  • parabens
  • sodium lauryl sulphate (SLS)
  • sodium laureth sulphate (SLES)
  • ... in fact, ALL sulphates are out!
  • synthetic fragrances
  • animal derivatives
  • ingredients tested on animals
  • artificial colours
  • bleaches e.g. benzoyl peroxide
  • aluminium salts
  • propylene glycol
  • triclosan
  • harsh detergents
  • triethanolamine (TEA)
  • ... and the list goes on!

Shipping is never a hassle with us :) We offer these amazing shipping rates to all Australian states/territories excluding WA and NT:

  • FREE Economy Shipping when your order is over $75
  • $7.95 Economy Shipping via Sendle (3-10 days)*
  • $8.95 Standard Shipping via Australia Post (2-8 days)*
  • $10.95 Express Shipping via Australia Post (1-4 days)*
  • $14.95 Standard Shipping for Clothing and Merchandise**
  • Same day dispatch for orders placed before 12pm (conditions apply, please see our shipping policy)

Rates for WA and NT are slightly higher due to the increased costs of shipping to these areas.

* Please note these are estimates only and exclude weekends. 

** Clothing and merchandise are made to order and shipped direct from our printer. This shipping cost is in addition to any shipping for products being shipped from the Woohoo warehouse in NSW.

Click here to read our full shiping policy for more details.

Want to ship your order internationally? Click here to read about our international shipping rates.

Here at Woohoo Body we offer:

  • FREE 90 day returns - no arguments, even if the bottle is empty
  • 90 day zero irritation gurantee on all products
  • 90 day zero body odour guarantee on deodorants

 Conditions apply. Click here to read our full Returns and Refunds Policy.

Ingredients - Woohoo All Natural Deodorant Paste (Urban) 60g

* These are the number of points awarded when you purchase this product at full price. If discounts are applied or a subscription is purchased the points will be awarded at 1 point per $1 AUD spent.

* These are the number of points awarded when you purchase this product at full price. If discounts are applied or a subscription is purchased the points will be awarded at 1 point per $1 AUD spent.

4.8
Rated 4.8 out of 5 stars
Based on 552 reviews
Total 5 star reviews: 496 Total 4 star reviews: 26 Total 3 star reviews: 9 Total 2 star reviews: 12 Total 1 star reviews: 9
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552 reviews
  • S
    Stanley
    Woohoo All Natural Deodorant Paste (Urban) 60g
    Reviewing
    Woohoo All Natural Deodorant Paste (Urban) 60g
    I recommend this product
    Rated 5 out of 5 stars
    4 minutes ago
    5 Stars

    Best natural deodorant on the market

  • CM
    Cat M.
    Verified Buyer
    Woohoo All Natural Deodorant Paste (Urban) 60g
    Reviewing
    Woohoo All Natural Deodorant Paste (Urban) 60g
    I recommend this product
    How much do you sweat? Moderate
    How sensitive is your skin? Super sensitive
    Rated 5 out of 5 stars
    3 weeks ago
    BEST NATURAL DEODORANT EVER!!!

    We’ve searched high and low for the best, non stinky, nice smelling natural deodorant that actually works and we’ve found it!! Seriously, the best. Would recommend this to everyone. 5/5 stars, every day of the week (yep, even on those active days!). Woohoo!!!

  • AW
    Allie W.
    Verified Buyer
    Woohoo All Natural Deodorant Paste (Urban) 60g
    Reviewing
    Woohoo All Natural Deodorant Paste (Urban) 60g
    I recommend this product
    How much do you sweat? Moderate
    How sensitive is your skin? Slightly sensitive
    Rated 5 out of 5 stars
    3 months ago
    Love this deodorant!

    I’m a great fan of the paste and this scent - Urban. Clean and fresh, works all day in tough conditions. Highly recommend!

  • K
    Kerrie
    Woohoo All Natural Deodorant Paste (Urban) 60g
    Reviewing
    Woohoo All Natural Deodorant Paste (Urban) 60g
    I recommend this product
    How much do you sweat? Moderate
    How sensitive is your skin? Slightly sensitive
    Rated 5 out of 5 stars
    3 months ago
    You've just unleashed a jar a Woohoo. Use it wisely, my friend.

    Scent: Urban - Fruity-flower scent that you want to eat!

    Product: Natural! No Nasties! The product is solid paste to the firmness of a harden creamy moisturiser and blends in just as good.

    Washes off finger tips easy without leaving any sticky or waxy residue.

    If you don’t like using your hands then try the cardboard sticks or use an application tool.

    Packaging: The tins contain an extra super cute message on the inside lid. They are reusable for holding knick knacks and bits and bobs once finished. Made from aluminium they can be recycled over and over and over again. Light and not breakable like glass make them great for travelling. You can refill a sample size tin for lighter travels or in your handbag.

    If you don’t like using your hands then try the cardboard sticks or use an application tool.

    Offers subscriptions so you don’t have to remember about ordering/buying more deodorant.

    Australian Owned & Made! Support a small Aussie business! WOO HOO!

  • R
    Ruth
    Woohoo All Natural Deodorant Paste (Urban) 60g
    Reviewing
    Woohoo All Natural Deodorant Paste (Urban) 60g
    I recommend this product
    Rated 5 out of 5 stars
    8 months ago
    5 Stars

    Excellent

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